background

Good Ideas Only

Events | Webinars | Talks

background

Upcoming Session

Restaurant Website Transformation: Stop Feeding The Apps

January 22, 2025 1:00 PM EST / 10:00 AM PDT

Transform your restaurant's website from a digital menu into your most powerful profit center. Join product strategist Tam Danier for an exclusive masterclass that reveals how to break free from third-party platform dependency and reclaim your digital revenue.

Watch Now

Rate This Masterclass

What You'll Learn

  • How to calculate your actual revenue loss to third-party platforms
  • The four pillars of digital revenue generation for restaurants
  • Proven strategies to increase direct bookings by 40%
  • Implementation blueprint for digital transformation
  • AI-powered solutions that boost average order value by 23%

Key Facts & Figures

Part I: The Digital Reality Check

Key Statistics

  • Online ordering outpaced dine-in services by 300% (2014-2016)
  • Platform delivery market projected to reach $71 billion by 2029
  • 32% of customers using delivery apps in 2024
  • Expected 118 million platform users by 2029
  • Average customer spending: $540/year on delivery apps
  • 40% of restaurant revenue comes from delivery apps
  • Commission fees: 15-30% per order
  • For $12M annual revenue restaurant: $1.4M paid in third-party fees

Customer Preferences

  • 75% prefer ordering directly from restaurants
  • Only 11% prefer third-party platforms
  • 40% aware that platforms cost restaurants money
  • 59% of younger customers concerned about high fees

Part II: Four Pillars of Digital Revenue

User Intent & Speed Metrics

  • 8-second rule for answering core customer questions
  • 3-second website load time maximum
  • 60% of customers search on mobile
  • Conversion rate benchmarks: 2-3% industry average, 5-7% optimized
  • Engagement duration target: 4-5 minutes

Revenue Automation Results

  • 57 hours weekly reduction in administrative work
  • 35% reduction in food waste
  • 23% increase in off-peak sales
  • 35% boost in loyalty program engagement

Part III: Digital Transformation Opportunities

Menu Innovation Results

  • 28% increase in beverage sales with virtual sommelier
  • 45% reduction in order modifications
  • 35% reduction in food waste
  • 42% increase in off-peak bookings
  • 45% redemption rate for birthday campaigns
  • 36% return rate for lapsed customers

Revenue Diversification

  • 37% increase in wine sales through enthusiast programs
  • 46% boost in weekday bookings
  • Virtual cooking classes: $5,000 monthly profit
  • 15-20% margin increase during peak hours
  • 25% boost in high-margin item sales with AR menus
  • 30% profit increase from diverse revenue streams

Part IV: Digital Transformation Blueprint

Implementation Results

  • 20-25% boost in operational efficiency
  • 30% improvement in customer retention
  • 10-20% increase in average ticket size
  • 15-20% decrease in labor costs
  • 25% boost in conversion rates
  • Mobile orders increase from 20% to 45% in 3 months
  • Direct bookings increase from 15% to 55% in 6 months
  • 40-50% reduction in customer acquisition costs

ROI Example

  • $20,000 investment
  • $576,000 annual fee savings
  • 2,800% return on investment
  • $29 return for every dollar invested

background

Meet the Speaker

Tam Danier

Tam Danier is a former product manager who managed multi-billion dollar technical platforms at companies like Apple, Twitter, and Disney. She is now the Managing Director at Good Ideas Only a strategy and design studio that designs cutting-edge solutions to solve complex problems. She has trained enterprise clients like Adobe, Disney, and Intuit on AI strategy.

"I was losing over $8,000 monthly to delivery apps until we made a change. With GIO's help, we moved 48% of orders to direct bookings in 90 days. Now our website drives real revenue and customer relationships. If platform fees are eating your profits, don't miss this masterclass."

-James Chen Owner, Pacific Bistro $8M Annual Revenue Increased profits by $376,000 in first year

Get Notified

Get the latest events straight to your inbox

*

Good Ideas Only

Copyright © 2023 Good Ideas Only, Inc. All rights reserved.

Privacy Policy